the words / 03
Articles, blogs & SEO
Get found for the question. Be useful in the answer.
what we’re really solving
The job I can help with
Search intent gives us a question worth answering. The article still needs a point, useful detail, and a structure that keeps the reader with it.
I write research-led blogs, explainers, and longer editorial across business, lifestyle, healthcare, and technical subjects. We agree on the sources and review needed for the subject before drafting.
what’s in the folder
What you can expect
- Topic and search-intent review within the agreed scope
- Article outline and a clear editorial angle
- Blogs, explainers, guides, or longer pillar pieces
- Source references and suggested links where relevant
- Edited draft, headline options, and search metadata
Final scope agreed before we start.
from first conversation to final full stop
How it comes together
We define the reader, the question, and the sources available.
I research the angle, shape an outline, and draft the explanation.
We check accuracy, voice, and usefulness before the final edit.
We agree the scope
and price first.
Timing & investment
Fixed quote by scope. Blogs typically take five business days each; longer or specialist pieces are scheduled for the research and review they need.
Talk through the scopegood things to know
A few questions
Can you suggest the topics?
Yes. Topic research and content clusters can be included, or I can work from your existing briefs.
Do you promise a ranking?
No. I write for search intent, relevance, and readability. Rankings also depend on the site, competition, and other work around the article.
How do specialist pieces get reviewed?
We use reliable sources and build subject-expert review into the scope when needed, especially for health and technical claims.
the evidence is in the writing
Read the kind of work this calls for.
dacadoo
Digital health, argued from the reader’s problem.
Brownfield AI
Turn buried information into a readable argument.
aBox Agency
The many voices behind one agency’s content.
04 / Your turn
Which question deserves a better answer?
Bring the topic, the reader, and the expertise you want to share.
Talk through the brief