a little context
A specialist introduction for a demanding audience.
This introduction is written for people working with regulated financial risk. It gets to Gini’s specialism and the team behind it quickly, then offers a small next step. The presentation gives the same proposition more room.
The scope in the files
- B2B introduction email
- Credit-risk consultancy presentation copy
- Service positioning and enquiry call to action
These excerpts are kept as written. The linked originals include full drafts, alternate lines, and editorial notes.
read it for yourself
Read a few lines.
A different approach to regulated risk support
I wanted to introduce Gini in case it’s relevant to you or your team.
We’re a specialist consultancy focused exclusively on credit risk and analytics within regulated financial institutions. We support banks, asset managers, challenger banks and fintechs with work that needs to stand up to regulatory and board-level scrutiny.
The people you meet stay closely involved in delivery. Our consultants are permanent, senior practitioners with backgrounds in leading banks and established UK consultancies, and we keep our model lean so accountability and quality aren’t diluted.
If it would be useful to explore whether we could support any current priorities, you can reply directly to this email or let me know a suitable time for a 20–30 minute call.
the original files
Stay with the full document.
- Email Content – Gini .docx ↗ (opens in a new tab)
- Gini Presentation 2-2.pdf ↗ (opens in a new tab)
- Gini Presentation-2.pdf ↗ (opens in a new tab)
Working drafts shared as writing samples; publication and performance are not implied.



